Embroidered to order in New YorkWeekly edition closes Sunday, 8 PM ETComplimentary U.S. delivery

Edition No. 01 · New York

Personalization
should feel inherited.

Modern heirloom essentials, embroidered to order with architectural restraint and enduring craftsmanship.

Create yours
W

Cut, stitched, and finished one at a time.

01 / The Standard

Made slowly.
Kept for years.

Each piece is embroidered to order and produced in limited weekly quantities, preserving intention, discipline, and permanence.

40pieces
per week

02 / The First Edition

Essential forms.
Personal meaning.

03 / The Personal Mark

WNY
Live compositionHeritage Serif · Oxblood

Make it yours

The Sullivan Tote

Heavyweight cotton canvas · Reinforced handles

$98
01 Choose the piece
02 Choose the treatment
03 Enter your monogram Up to 3 characters
04 Lettering style
05 Thread color Oxblood
06 Size

Reserved for this week’s atelier edition · Ships in 10–14 days

04 / Made with intention

01

Compose

Select the form, lettering, and thread that will become yours.

02

Embroider

Your piece is individually prepared and stitched by our New York atelier.

03

Keep

Finished, inspected, and wrapped with care for a lifetime of use.